Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗WGBH · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I'm on my iphone and when i download this software, the screen just looks vertical and not horizontal! Idk why it keeps doing this but it needs to be fixed please!
Well, I luv the show Peep and the big wide world and,I didn't know there were apps so I just looked it up and there It was. Right in front of my eyes!! So...THAT IS SOO COOL!
My 4 year old daughter has had a blast with this game, making arrangements for about 20 minutes before she wants to do something else. Other than showing me her audio creations she never needs any help.
Give Quack what he’s always dreamed of: a solo. In this Sounds Like Fun! app, which features, the musical stylings of Quack, Peep and Chirp, kids can...