Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mike Puetz · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this radio station andI have been streaming it over my browser but learned of this app today. I downloaded the app and I’ve been using it but when music is playing the screen goes to black on my iPhone and sometimes the music just stops playing for no reason.
Hands down best station out there!! I came across the station by accident while surfing after cancelling Sirius. Great music played. They don’t consistently replay same old songs day in and day out. It’s fresh
This station never disappoints. Eclectic mix of music brand new music and old favorites My go to station if not listening to my own playlist
Peak 100.1 Embark on a musical journey through the best of the ’80s, ’90s, and now! From the iconic beats of the ’80s to the unforgettable anthems of...