Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ITDCS Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It looks like a fantastic resource but when I try to run the calculators the app freezes. Please fix!!
I'm a Paeds ST1 and find I use this app loads when working on the neonate side. Many useful features. A few extra things I'd like to see are: Tube size calculator - ET tubes size and length based on gestation and also UVC and UAC calculators. It would also be good have the ability to alter the feeding requirements calculator based on local guidelines (we use 60ml/kg/d then 90ml/kg/d for example).
This is the best medical application I have found to date in the iTunes store. It offers practical, straight to the point advice on dealing with the common postnatal issues encountered as a doctor. This source will enable me to access information more quickly rather than spending a large amount of time searching for answers in a textbook. The gestational age calculator will be particularly useful when plotting the corrected gestational age on a growth chart in neonatal clinics (especially in preterm babies). It is a nice feature the way the external weblinks open within the application so that when you are finished viewing them you don't lose your place in the application. I particularly like the way almost every topic has a link to the photo gallery allowing me to look at the conditions I haven't seen before.
This application has been developed by an experienced team of paediatricians and neonatologists to provide the user with the advice and tools they wil...