Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jamie McDaniel · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
We played with 10 people. We all sat in a circle in the living room which is where the router is so everyone had a strong WiFi connection. This game is lot of fun if you like the electronic Catch Phrase game that you pass around. We played for over an hour.
It’s fun to be able to play across devices. That’s a new twist. The Jr version is great for kids. I think it is neat that kids can play Jr versus an adult team playing regular!
This is an AMAZING game!Its super fun to play with family or friends and really gets the party going!
Other Words is a party game where all players use their own mobile device. Unlike pass-and-play games, everyone looks at their own screen. Your local...