Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Off The Charts · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Went by the store today they weren’t set up for first time visitors or veterans but they were just opening it so I’ll cut them some slack. The app has a rewards program but you have to go in and manually enter the order number within an hour of your purchase at the store or they expire lol. The store employee was really cool and patient if not for him the whole experience would’ve been somewhat underwhelming. The app really needs a dark mode.
Everything just works better now
Easy to navigate and great for seeing what’s in stock. Everything’s categorized properly so you can find what you need when you refine your search. It seems to accurately match what’s in stock when I get to the store. Downsides are that it won’t accept a payment to checkout or allow for a pay-when-you-arrive pickup. There doesn’t seem to be much reward or extra access to promo codes for using the app, except the initial $1 preroll offer. Still they have the best prices so no big deal except I can’t actually place the order.
Welcome to the Off The Charts mobile app! Whether you’re at home, on the way to the store, or shopping with us in-store, our mobile app brings the be...