Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Meescan Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I think someone must have hired their unemployed nephew who took a coding class in high school to design this app. It is the most useless steaming pile of crap ever. All I wanted to do was check out an ebook to my kindle. Here’s how that went. Keep in mind there was no clear path to digital holds so I am leaving out the extensive exploring it took to get there. Log in. Click start Click my library Click the 3 line icon Click on my account Click on holds Click on digital holds. Choose format to download. However because I was prompted to log in to Amazon from there it RESTARTS FROM THE BEGINNING. In fact, if you leave the app for even a second, you are starting over. Need to check a text? Restart. Get a phone call? Restart. Want to check a review on Amazon? Restart. The app should remember where I left off less than 10 seconds ago, and it should take two obvious clicks to get to holds max. Seriously guys. Do it right or don’t do it at all
OCLN Meescan self checkout available for patrons of the following libraries: - Cohasset (Paul Pratt Memorial Library) - Hingham Public Library - King...