Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MondayOFF · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is great but its not what it’s shown in the ads ant the ads are why I wanted to get it also glitches are terrible and the ads pop up every time I go offline e even for a second and when I go offline the ads that are shown are your ads so y’all think bout that for lil bit ok?
Nothing at all I just don’t know if the punches are +10 or -10 through definitely -10, I’m only getting the pluses as I go and I’m a pro
I love this game. I start to play as soon as downloaded.
You have never seen a runner game like this! Plus and Run! It is very simple and casual run game :) ...but HARDER than you think! Fill up the water...