Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Parc Group Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It would be helpful to let users know that they have to set up a password on their profile before they are able to login to this app. There isn’t a way to create a password on the app itself the first time. Also, the profile will tell them their username.
I like that app so much
I can’t even sign up! This is app is not useful at all. For me it just shows a sign up button and it leads me into a log in section! Horrible unusable and unprofessional.
This app was created by the Tolomato Community Development District. The purpose of a Community Development District is to plan, finance, construct a...