Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Stan Corbin · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Nice simple rpn calculator with just a few a knowing items 1) the adds are sometimes very miss leading I would stay away from using them. Two) after pressing enter the x reg retains its previous value rather then setting to 0 - small item but when your working the stack it’s a big confusion factor
The operators and functions are there, and it doesn’t make mistakes. But it is ugly. Time spent with any HP calculator would provide design cues that would be welcome. I like it. But I don’t show it off to my friends.
This scientific calculator uses Reverse Polish Notation (RPN), similar to most HP calculators produced since 1972. RPN is more efficient for complex...