NJ.com

NJ.com · iOS

NJ.com

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
Compare appsMy watchlist

01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

NJ.com screenshot 1NJ.com screenshot 2NJ.com screenshot 3NJ.com screenshot 4NJ.com screenshot 5NJ.com screenshot 6

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does NJ.com Make?

Monthly Revenue
$40.0K
Annualized estimate
$480.0K
Per Download
$40.00

Platform Performance

🍎iOS
Revenue
$40.0K
Downloads
1.0K
Rating
4.5 (24,291)

Rating Distribution

4.5
★★★★★
24,291 reviews
5
4%
4
2%
3
5%
2
16%
1
73%

Top Countries

🇺🇸 US🇨🇦 CA🇬🇧 GB

Rankings

Category Rank
#54
Reviews (3)
★★☆☆☆arora342/13/2023
Used to be good

Honestly, I’ve had this app for years and loved getting my local news instantly. But the restrictions for content reserved for subscribers is out of control. There is no rhyme or reason as to why I can read an article at 10 am, but by 10:30 it’s locked. Sometimes in the app it isn’t labeled as a subscriber exclusive, but once I click the article I can’t read it. It is also incredibly frustrating when the title of the article insinuates it is an important story, like “police manhunt for suspect is ongoing”. So I would have to pay to find out about a possible safety concern in my area, or pay to find out the article was clickbait. I am all for using subscriptions for premium content, but I’m over having to go google my local news.

★★★☆☆Hunterdon Local10/3/2019
Good to stay in touch

I like to check in once a week in case I miss something on the radio broadcast on my two hours of commuting each day. It takes too long to load, and there’s too many ads though, and I don’t always have the time on my lunch hour. The search is helpful, as is the sort by county. I love the lunch time DJ’s and my ride home at 5:00 with D&D, but turn it off on my morning commute. It is too political, the DJ too angry and he does not give callers an opportunity to fully make their point or speak. He consistently talks over them, and I just change stations. Dennis and Judy, and D&D are a bit more courteous to listeners, and aren’t do blatantly one sided in politics.

★★★★★Frank Beach12/29/2018
Don’t like the site

When I get done reading a story the site often brings me back to the first story. Very frustrating to have to continually scroll down to get past the last story I have read.

Version History (164)
4.5.81/25/2026
4.5.712/23/2025
4.5.612/18/2025
4.5.512/5/2025
4.5.411/24/2025
4.5.311/6/2025
4.5.210/21/2025
4.5.110/13/2025
4.5.010/7/2025
4.4.439/23/2025
Available In (115 Countries)
🇩🇿 DZ🇦🇴 AO🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇲 BM🇬🇭 GH🇳🇬 Nigeria🇴🇲 OM🇺🇦 Ukraine🇺🇿 UZ🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇦🇷 Argentina🇦🇹 Austria🇧🇪 Belgium🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇴 Norway🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇦🇪 UAE🇺🇾 UY🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇰🇭 KH🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (1)
English
App Details

NJ.com reports on the stories and events that have a direct impact on your world. Stay connected with the most important local news you need from a na...

iOS App ID
419202474
Content Rating
13+
Min OS
16.0
Size
94.8 MB
In-App Purchases
Yes
Publisher
NJ.com
US

In-App Purchases (10)

NamePriceType
Rutgers Sports Insider (Monthly)$5.99Monthly
Subscriber Exclusive Content (Monthly)$9.99Monthly
Subscriber Exclusive Content (Monthly)$9.99Monthly
Subscriber Exclusive Content (Monthly)$9.99Monthly
Digital Access (Monthly)$9.99Monthly
Monthly Access$10.00Monthly
All Access to NJ.com (Monthly)$11.99Monthly
All Access to NJ.com (Annual)$75.00Yearly
All Access to NJ.com (Annual)$99.99Yearly
All Access to NJ.com (Annual)$119.99Yearly