Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Adam Winstead · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app. Has everything I could ask for. The tracking is amazing. The only thing that I have found that I don’t like but really isn’t a problem is when I add an anemone to my stock list it doesn’t show up at all when I see the overview of animals and coral in the tank. Otherwise this app was built with tons of thought in mind.
NextUpReef — Smart Reef Tank Tracker The reef hobby is all about precision. Water chemistry, livestock health, equipment, lighting, dosing — there's a...
| Name | Price | Type |
|---|---|---|
| NextUpReef Pro (Monthly) | $4.99 | Monthly |
| NextUpReef Pro (Annual) | $39.99 | Yearly |