Netflix Playground

Netflix, Inc. · iOS

Netflix Playground

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Netflix Playground screenshot 1Netflix Playground screenshot 2Netflix Playground screenshot 3Netflix Playground screenshot 4Netflix Playground screenshot 5Netflix Playground screenshot 6Netflix Playground screenshot 7Netflix Playground screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Netflix Playground Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$0.01

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
200.0K
Rating
4.5 ★(1,592)

Rating Distribution

4.5
★★★★★
1,592 reviews
5
6%
4
3%
3
4%
2
7%
1
80%

Top Countries

🇺🇸 US🇬🇧 GB🇦🇺 AU

Rankings

Category Rank
#114
Reviews (3)▼
★★★★★Josie dillon8/16/2026
Needs more stuff

I think it would be better with more games to play from shows and more interactive play that you can do what you want

★★★★★May Kinslow7/30/2026
Great updates😃

Very good and wonderful how they add so many new updates that one where you take care of the caterpillar is the ultimate best😁

★★★★★emma.payge7/2/2026
Absolutely adored

As a parent, I really try to monitor what my child is playing on their iPad. When screen time is allowed, we tend to get tons of ads for pay-to-play games. And it’s always a bit disgruntling when my daughter falls in love with a game only to find out $15+ is needed to unlock everything. With Netflix Playground, it comes with our subscription which means all games are unlocked! There are no nonsense ads. No links to accidentally take my daughter to a fishy site. Everything is very age appropriate and we are absolutely loving having a new Kpop Demon Hunters game to play! I know the app is in early stages, so I’m excited to see what else will come in the future. Overall, I’m really happy with this app and my daughter is able to play games during her allotted screen time without me worrying.

Version History (13)▼
0.36.09/1/2026
0.35.08/25/2026
0.34.08/18/2026
0.33.08/13/2026
0.32.08/4/2026
0.31.07/28/2026
0.30.07/21/2026
0.29.17/16/2026
0.29.07/14/2026
0.28.07/7/2026
Available In (111 Countries)▼
🇵🇭 Philippines🇳🇿 New Zealand🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇬🇧 United Kingdom🇨🇳 China🇫🇷 France🇩🇪 Germany🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇭 BH🇧🇾 BY🇧🇪 Belgium🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇾 CY🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇾 Malaysia🇲🇹 MT🇲🇽 Mexico🇳🇱 Netherlands🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇷🇸 RS🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (30)▼
ArabicCroatianCzechDanishDutchEnglishFinnishFrenchGermanGreekHebrewHIHungarianIndonesianItalianJapaneseKoreanMalayNorwegianPolishPortugueseRomanianRussianChineseSpanishSwedishThaiTurkishUkrainianVietnamese
App Details▼

NETFLIX MEMBERSHIP REQUIRED. AD-FREE, UNLIMITED ACCESS FOR NETFLIX MEMBERS. Explore a welcoming world of games just right for young kids and toddlers...

iOS App ID
6746772941
Content Rating
4+
Min OS
17.0
Size
391.3 MB
In-App Purchases
Yes
Publisher
Netflix, Inc.
US