Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗APPWILL COMPANY LTD · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
There seems to be some sort of glitch with ads not giving the rewards they're supposed to, I'm not sure if it's just a lag thing or what (my internet does act up sometimes so it's possible). Other than that issue, I've had fun grinding for a few hours so far. I've made decent progress (thanks to ads... is what it is I guess), and the battles get intense.
The game is super fun early on but sadly the short/mid range characters cant do anything later on because of the archers and end up just being damage absorbers. Overall a great game and I would love to see the game devs improve it.
The short/mid range characters basically do nothing (archers handle everything too quickly). They are just bodies to protect archers. Perhaps find way to get them involved (they usually die before attacking a single character, even bomber at mid range) The hunter is too necessary (otherwise enemy archers can pick off front line too easily) Bone collection equivalent of passive gold might be useful. Feels very lopsided with having more gold. Also waves become too long- have faster than 2x as option (can be unlocked at a certain level or paid for). Keep up great work!!!
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