Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The British Institute of Non-Destructive Testing · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The method table does not allow one to select any of the pull down choices. The only useable part of this app is the formulas pages. However there are other NDT apps that will perform common NDT calculations if you fill in the dimensions of your materials. This app needs work.
The British Institute of Non-Destructive Testing's NDT Reference App is based on the Institute's best-selling book: 'Mathematics and Formulae in NDT',...