Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MyWoWo Srl · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
These are only about two minutes long each and they give limited information. They don’t direct you to anything in particular or tell you where to go to listen and observe simultaneously. We bought three for our family on vacation in Madrid and we all found them useless, even while some of us like short and to the point and others like more details. We wasted $30.
I just purchased the Barcelona audio guides which were supposed to cost $9 but my card was charged for $29. The content is too short… for the Picasso museum I would expect guides and descriptions of major works of art. Instead got 3 guides of just 2-3 minutes each. Very disappointed.
This is a clever idea for exploring cities. Once you pay a small fee you get all the content for that city. Used it at The Prado yesterday. Really good info about the most famous pieces of art. I do wish they would have mentioned the Room numbers tho. That would have made it perfect!
Listen to all the audio content free for 30 seconds, or purchase all the audio content of the city you're interested in at an exceptional price! Trav...
| Name | Price | Type |
|---|---|---|
| Washington | $7.99 | One-time |
| Florence | $9.59 | One-time |
| Athens | $9.59 | One-time |
| Venice | $9.59 | One-time |
| Madrid | $9.59 | One-time |
| Milan | $9.59 | One-time |
| Rome | $9.59 | One-time |
| Paris | $9.59 | One-time |
| Barcelona | $9.59 | One-time |
| MyWoWo subscription | $17.99 | One-time |