Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Youngsang Doh · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I had great hopes for this app, but it is dreadfully glitchy. Makes me wonder if the developer has ever tried to use it!!! For instance: *you can edit virtually NOthing. *when you “journal”, you can’t copy any of the text...you can only submit it! And then you still can’t edit it. *you can journal more than once for the day, but each shows up as a separate entry, and no way to combine them...because you can’t edit anything! In fact... *you can’t even see the top of the screen while you journal, and there is no way to lower the text bar, so you can’t see what you’ve written...you can only submit!! I’m trying to be kind, because there is a need for this kind of app...but, I don’t think this is it!! Maybe once they actually finish it???
I was enjoying this until the app deleted my habits and history 2 weeks in. Also don’t like how I can’t go back and check a day if I miss marking it off. Disappointed.
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