Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗7 Mindsets · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I know I have habits and attitudes/moods I want to change. I wanted to be able to change my mindset at times. I have tried a few apps but they were just too much: demanded too much time/input, suggestions weren’t practical, lessons were too deep-therapy-ish. MyMQ asks simple but powerful questions, has manageable daily prompts and check-ins, and frankly it just works. It’s not to heavy, it just gently prompts and guides.
Really love the experience here, and how it connects to the myMQ platform online.
myMQ is a mindset coaching app — like a personal coach in your pocket — that helps you understand your current thinking patterns and grow in the areas...