Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Brigham Young University-Idaho · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Very well organized. The widgets make it easier to find important information.
While it is useful to have, it’s annoying to log in each time I open it. But really the worst part about the app is how buggy it is. You have to go through so many links to get to a certain page on the app and it takes a while to load each link. They also need to optimize on how you use Canvas on the app. When you click back you shouldn’t automatically go back to the front page of the app.
I like how the app is set up. It is nice to have it organized like that on my phone. The problem is the same as the other reviews which is signing in each time you use the app. It is redundant and if I have to sign in each time on the app, then I will just use the website instead. There is no point to the app if I have to sign on each time.
The myBYUI app is an all-inclusive university portal that provides personalized resources and content for students, parents, and employees of Brigham...