Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗University of North Dakota · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app had been buggy for awhile but it looks like the 2.3 update fixed a bunch of the issues. So far so good.
App is buggy and outdated. Broken links for Parent FB and Residence Mail. Hope it’s up and running before the school year starts! Parents were encouraged to download!
The My UND app is the University of North Dakota’s official mobile app offering content specific to current students and guests. It delivers single si...