Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jacky Wu · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I saved a video but I can’t access it. I keep getting a codec not found error.
How can chang pass od
This app is well designed, very secure, and easy to use. It does however lack some very basic functions compared to similar apps. One of which is GIF support! Come on, an app like this should be able to support GIF playback. Also there is NO way to contact the developer which is a shame.
My Calculator can hide your photos and videos behind a calculator. Everyone will think this app is just an ordinary calculator. What they won’t know...