Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗hbull · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Pretty nice new journal app. Be nice if we could adjust font size in settings or let the app work with dynamic type. Also, IMO pricing model seems quite steep especially for such a new app and no early adopter pricing or free trial to test the pro features. Besides these complaints, the app looks like a worthy Journal contender. If it was more reasonable (with free trial) I think more users would be interested in taking it for a test drive and potentially supporting the excellent work you’ve put into the app,
Moments is a journaling app designed to make capturing your day simple and effortless. No long entries, no pressure — just record the moment as it hap...
| Name | Price | Type |
|---|---|---|
| Monthly | $3.99 | Monthly |
| Yearly | $24.99 | Yearly |
| Lifetime | $69.99 | One-time |