Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Memphis Light, Gas & Water · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I called in yesterday to get assistance with my new account with my new apartment Miss Banks reached out to me and assist me the best way she could I thank her so very much she’s very knowledgeable and hard worker and understanding me and having patience with me as a customer I thank you so very much Miss Banks for all your hard work and I hope your job sees the wonderful things that you’re doing I know you had spent more than enough time with me on the phone and you would not finish until it was completed until I get my account up and running thank you so very much for all that you’ve done you went above and beyond the call of duty to get me signed on with Memphis light gas and water have a wonderful day miss Banks and thank y’all Memphis light gas and water for having her as an employee🥰🥰🥰🥰🥰🥰😊😊😊😊😊 kudos for Miss Banks Go MSBanks Go MSBanks you are awesome 👏
Well you know myself alone with plenty of your customers don’t like the increase in rates But we decided when we signed on with MLGW to pay our bill, I been through the pandemic and now I’m on dialysis for kidney failure and awaits my transplant date and I haven’t missed a bill payment at of yet thanks to God, I just want to say that God makes a way out of know where. Thank You MLGW for all you do David Rawlings
I was told payment for certain account was due on a certain date. When I checked online the payment for opposite account was due. That really confused me and it was after hours so I couldn’t talk to anyone. I had a similar incident not long ago making payment arrangements with a trust date to pay and my services was disconnected. I was told everything was fine and you’ll appreciate the way I was paying (recording) when I called to check on account, and then boom my services was disconnected the next day. I got a phone call and immediately posted $1,100 payment to MLGW. All that could /would have been avoided and my credit would have remained excellent with MLGW with any disruptions to my services. So to avoid all the confusion this time I went ahead and paid both accounts, but I really needed to stretch those few bucks today during the (pandemic). All is well and thanks for letting me vent. Have a great day! Sincerely, Kevin Askew
With the updated My Account feature, customers are a click away from paying their bills, stopping and transferring utility service, making payment arr...