Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗The Corporation of the City of Mississauga · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s great not having to carry my library card around, and having instant access to my account. I especially love how the home tab has a quick summary of the books I’ve checked out, have on hold, etc… I do wish that the app loaded faster, as whenever I need to scan my library card, I have to wait a few seconds for anything to appear. Maybe one day, we could even get an Apple Wallet integration!
This app is very buggy. It doesn’t keep you logged in. When you’re searching for books sometimes when you tap on a book, the description and information won’t load. It’s very slow. It needs a lot of improvement. It’s very bad.
It’s nice to have an app but there’s some features from the old site that I’d like to see integrated especially with he ability to make lists to separate your ‘later’ items like movies, graphic novels, games, etc instead of all bunched together.
Discover titles, place holds, renew items, access library information and manage your account anytime, anywhere! Features include: - Place and manage...