Mimito: Mood Journal & Diary

Marco Caldera · iOS

Mimito: Mood Journal & Diary

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Mimito: Mood Journal & Diary screenshot 1Mimito: Mood Journal & Diary screenshot 2Mimito: Mood Journal & Diary screenshot 3Mimito: Mood Journal & Diary screenshot 4Mimito: Mood Journal & Diary screenshot 5Mimito: Mood Journal & Diary screenshot 6Mimito: Mood Journal & Diary screenshot 7Mimito: Mood Journal & Diary screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Mimito: Mood Journal & Diary Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.9 ★(128)

Rating Distribution

4.9
★★★★★
128 reviews
5
0%
4
0%
3
3%
2
7%
1
90%

Top Countries

🇪🇸 ES🇮🇹 IT🇲🇽 MX
Reviews (3)▼
★★★★★Beans_Boi11/8/2023
Simply better

this app isn’t filled with unnecessary features, ads, and paywalls like other journal apps. it is simple and it works. i just wish there was a dark mode setting.

★★★★★Pleasantly Hopeful9/21/2023
I really liked this app until…

I really loved this app until iPad updated and I lost all my entries. I hope the developer will update the app so it will function on the new iPad version.

★★★★★Jjwhordanh12/13/2021
I highly recommend

This is the best app I have ever had. It lets me express my feelings without feeling judged. I can write however many prompts a day without stopping. there is no limit for however many words and you do not have to pay for a thing. it keeps track so you can log in with other devices and it saves you progress. I couldn’t give this app enough praise for rescuing me in my lowest of lows when I couldn’t talk to anyone and just needed to vent to get it out.

Version History (62)▼
3.14.74/23/2026
3.14.612/4/2025
3.14.511/30/2025
3.14.411/29/2025
3.14.311/22/2025
3.14.211/12/2025
3.14.111/11/2025
3.14.011/10/2025
3.13.211/1/2025
3.13.110/24/2025
Available In (115 Countries)▼
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇭 BH🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇾 CY🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇹 MT🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇷🇸 RS🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (11)▼
CADutchEnglishFrenchGermanItalianJapanesePortugueseRussianChineseSpanish
App Details▼

Mimito is a private, encrypted journal for mood tracking, gratitude, and daily reflection. Elegant, simple, and built for your mental wellness journey...

iOS App ID
1553430631
Content Rating
4+
Min OS
17
Size
53.4 MB
In-App Purchases
Yes
Publisher
Marco Caldera

In-App Purchases (2)

NamePriceType
Monthly$2.99Monthly
Annual$19.99Yearly