Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Anton Nazarov · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I will be playing and out of nowhere starting losing health like I’m getting hurt but there is nobody around to hurt me. Also everybody is being real glitchy and when I’m the infected it takes forever to kill somebody like hitting them over and over again will sometimes take forever. I’m a maxed out character so it shouldn’t take long for me to kill another player in the game. Also when comes to grabbing items or guns sometimes it won’t let me or there will be a 3 to 5 seconds delay same thing when it comes to locking the doors or flipping the emergency switches or doing tasks. Another thing is that i am a maxed out character so it gets annoying when i just die after like 4 or 5 Gun shots from the shotgun. What’s the point of being maxed out if only takes like 4 to 5 rounds for me to die..... i would also like to report player Que miras gei for foul play. He will either start trying to bill me or my friends for no reason. I need you to please get him kicked off the game. He keeps doing this every time I’m on playing with my friends.
I was completely blown away by the quality of this game. It was exactly what I hoped to find in a mobile horror game based on The Thing and other hidden traitor style games (especially after Among Us became the joke it is now). For the most part, I think the game’s almost perfect, pretty balanced, but there are just a couple of smaller things that would make it better. Firstly, the human players need more diversity in the tasks they complete, other than the lugging of random boxes around the map and fulfilling basic objectives. Skill checks, small puzzles, anything would make it better. Second, the monster should have the ability to sabotage the doors from a distance, as it would add to the tactical piece of trapping the survivors. Also, if the different monsters had some special abilities, it would make the ability more interesting. For example, one of them could extend a spike or tendril from its arm to attack at a long range and deal more damage, or could spit venom to slow and damage survivors. Finally, more equipment would spice up the survivor experience, such as Walkie-Talkies, toolboxes, and DNA kits. Just some thought from someone who really loves this game and can’t wait to see it evolve. Hope you consider some of my suggestions.
I like this one since the monster can be a player and not a bot like most mobile horror games. The gameplay and monster design is what I always liked about this game. The transformation is sooo satisfying you can actually feel the thrill of the enemy player. The gameplay also consist of either teamwork or be by yourself to survive both ways made the game flexible. I’d like this game to have more features like immobilizing the monster for a while or more other ways of escaping the facility. Also if you can add more sound effects it would be terrifying! Best mobile horror game and looking forward for more updates.
Feel like a powerful monster! Deceive people so you don't reveal yourself. Destroy your entire squad of armed friends! In this online horror game you...
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