Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sandow · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have an active iTunes subscription for this magazine but have not seen any new magazines for 5 months. Going to cancel…waste of money
After reading Metropolis for a year on my iPad, I've decided it's not worth it. Apart from the huge number of ads, including the fact that the first 50 pages of any issue are almost nothing but ads, it's the functionality, or lack of it, that gets me. While other magazine apps let you return to the page you were on after leaving the app, with Metropolis you always have to start with the cover of the latest issue, then swipe to the list of issues, then tap on the one you were reading, and then use the bookmark you left before you stopped reading, if you remembered to leave a bookmark. This happens even if you didn't shut down the app. Another annoyance is the "show text" button that appears every time you turn the page, and is almost always blocking part of the text.
I think it could have been been better but it was okay
This app is closing on October 25, 2026. Since 1981, Metropolis magazine has been the voice on design at all scales. Each issue delivers stories that...