Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ICEBEAR., JSC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this game because I can feel like I am inside of it
We have reached a dead end and there’s no way to move forward with the game. We have accidentally filled all the squares with different characters and cannot acquire further zombies or shooters to merge (and not even given an option since there’s no free space ) There also doesn’t appear to be a way to get rid of /delete characters to create space so now we are stuck! On top of watching a TON of ads….
My little cousin and I like to play this game, until recently the scary girl “Momo” has been popping up on these ads and scaring my little cousin. Please remove these immediately to avoid further kids getting scared.
Are you a big fan of Zombie Defense and Merge Plants 3D Idle game? If yes, please get ready to experience a new combination in Merge Master: Idle Zomb...
| Name | Price | Type |
|---|---|---|
| Ranger Unit Level 7 | $0.99 | One-time |
| Ranger Unit Level 8 | $0.99 | One-time |
| Melee Unit Level 8 | $0.99 | One-time |
| Ranger Unit Level 6 | $0.99 | One-time |
| Melee Unit Level 7 | $0.99 | One-time |
| Melee Unit Level 9 | $1.49 | One-time |
| Melee Unit Level 10 | $1.49 | One-time |
| Ranger Unit Level 10 | $1.49 | One-time |
| Remove ADS | $1.99 | One-time |
| Melee Unit Level 11 | $1.99 | One-time |