Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Christopher Morales · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is amazing! Great for road trips. I love that you can mix up whatever sounds you like. The only downside is that you have to pay monthly if you want some sounds. All in all a great app!
First of all the app looks very pleasing. It has so many high-quality sound options, and you can even mix them an adjust the volume of each sound. Also there are nice pre-made mixes that are customizable. Also has a sleep timer which is a must
First of all, it's pleasing to just look at this app. Secondly, the amount of sounds and mixes possible is amazing. It helps my kids fall asleep and it helps my dog's separation anxiety.
Looking to fall asleep faster? Need to focus and relax your mind? Welcome to Mello. Sleep sounds to soothe your soul, all in a beautifully designed a...
| Name | Price | Type |
|---|---|---|
| Mello+ Monthly | $3.99 | Monthly |
| Mello+ Lifetime | $14.99 | One-time |
| Mello+ Yearly | $24.99 | Yearly |