Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Medigo SA · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
You are better off ignoring the times proposed by this app. I’ve tested it a couple times, trying to go when the app said it was “green” (low wait time) and ended up waiting for two hours! It could be (1) it’s not a prediction but rather the state of affairs X hours ago; (2) people herd based on the code in the app (everyone heads to the same hospital when it says code green); or more simply, (3) the app is completely incorrect, not really tied in to clinics IT systems. Either way, it’s not useful at all!
Medigo, your indispensable healthcare partner for time-saving, fast access to emergency centers in the canton of Vaud and Geneva! Our application put...