Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Drexel University · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve always wanted to be a merozoite. Game let me live my dream.
Game does a pretty good job explaining all the stages of “malaria invasion” and is a good mix of challenging and entertaining.
Awesome game, DUCOM! Maybe on the next stage, y’all can include the hepatocyte stage and include the Kupffer cell story? 🤟
Follow us on Twitter and Instagram: @Drexel_IMMID, #IMMID, #MalariaInvasion Visit our website: drexel.edu/medicine/immid-cbpd Purpose: Malaria Invasi...