Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗ETC Institute · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It does take a good amount of time on the phone. They call twice once before and once after the survey. They do give a good selection of stores to choose from.
This survey is a SCAM! Dont take it! I took the survey only to be harassed by one of their employees for personal info she needed ON THE SPOT! They have FAILED to issue my payment for taking part in this nightmare. So unless you want to be call 3 times in a day to repeat yourself and give the 🤡 on the other end infor you given her 4 times already and wait WEEKs to get your chump change of a payment then dont take it.
The purpose of this Lone Star Travel Survey app is to facilitate administration of household travel surveys for public agencies. Participation in each...