Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗KIWHAN SONG · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
What a fun cleaver idea! I’m genuinely impressed at seeing something new that I’ve never seen somebody else do on iPhone before. I added a gesture for ‘e’ that opens my email and it is definitely an improved experience over the steps I was doing before. Thanks.
With a single gesture on the lock screen, you can make a phone call, send a message, play music, make a transfer, and more. Do you find it time-consu...