Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sabrina Junge · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The game started out fun, then it repeats the same puzzles over and over. It got so boring. You need to add more puzzles. If you can’t, then delete your app. Also it’s not really like the ad, there was no movie puzzles.
Can you complete the chain and master the logic? Link Master - Clue Chain is a unique puzzle game that challenges your brain in the most satisfying w...