Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Oguz Doruk · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love the widget and being able to quickly access a word (or more) a day with pronunciation
I want to like this app more, but the developer has left it for beginners only. For Japanese, there is a mandatory pronunciation system that cannot be hidden and is a real detriment to learning and retention at the higher levels. I think all the elements of the widget should be customizable, specifically hidden or revealed, and for Japanese in particular the choice of using kana or romaji should be left to the user. Once that is implemented, I believe this could be a fantastic app. For future releases, the ability to import word lists from external sources would also be incredible.
Met the founder of this app in coworking and he told me about this app. Amazing stuff, you should give it a try!
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