Lifekey

While the underlying system is pretty cool, neither the app nor the Fetch tag is easy to use. The tag bears markings that vaguely suggest to tap it, but unless you already know what they mean those marks are pretty cryptic. Further, the way the tag’s configured to hang on a ring is opposed to the way other dog tags hang. Sandwiching them isn’t possible and (I learned the hard way) modifying this one bricks it. A warning might have helped. The app comes without instructions so navigating the profile setup(s) is clunky, as is connecting a dog’s to his person’s. Even scans by the app’s registered user display as anonymous. I was able to capture two taps before killing mine, so can say that if the tag’s finder can figure out what to do (and if their phone supports it), the mapping and contact sharing work as hoped. Regrettably, within three days mine was downgraded to a $25 tag silencer. Design improvements across the user experience could take Fetch from Meh to Wow.

Cool idea but the app is horrible. Cannot find a way to edit data. I have two dogs but could not find the way to enter the other dog once first one was entered.

It would be hard to review the app without mentioning the product, so I’ll start by saying the product itself (we have the bracelets) is awesome! What a great idea! Due to a severe nickel allergy, I have a hard time wearing standard medical ID bracelets, so this fabric one rocks. If they can get the word out to EMS around the country (my husband is working on it here in Albuquerque), even better. Now the app.... It’s not a bad app, but instructions would be nice. It’s taken a bit to figure out how to do some things in it, and there is no resource for when you get stuck. Also, the space for medical information is TINY! I have several medical conditions, and I had a very difficult time fitting my conditions and meds into such a small space. The other complaint I have is that the family notification doesn’t work. I scanned my son’s bracelet, and my husband and I each received the notification that it had been scanned. Tapping on the notification, however, didn’t do anything except make it disappear. Even going into the app didn’t result in further info. If these issues could be fixed, this would be an outstanding app!