Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗British Council · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
No sound on iPaf 2021
A great variety of learning programs that stimulate kids' interest in learning and at the same time broadens their horizon.
This is basically a beefed up video jukebox. Great for my 5 year old! Seeing her practicing pronunciation with the the app is quite enjoyable. “Porridge? Porridge. Porridge? PORRIDGE!” Recommended. Plus: The movies are mostly cartoons. Not the highest quality, but still every bit as engaging. Word games are fun for kids and adult. Minus: Only about 10 or so free videos are included. The rest need to be purchased. Need different game for each pack. Right now only 1 or 2.
Learn English through fun, animated song and story videos. Safe, ad-free games and activities help your child develop in these key areas in English: r...
| Name | Price | Type |
|---|---|---|
| One Month Unlimited Access | $3.99 | Monthly |
| Six Months Unlimited Access | $10.99 | Semi-Annual |
| Six Months Unlimited Access | $13.99 | Semi-Annual |