Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Edward Sainsbury · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app works great and is overall very accurate. However it appears that at a lot of resorts with "extreme" terrain, those runs just don't appear on the map. For example, at Heavenly, all of Mott and Killebrew canyon don't appear on the map, despite the lift being on there. These are the runs I use the app to scope out how steep they are.
Why 4*? I'm a bit tweaked that the price said $0.99 but Apple charged me $2.99. The app itself is impressive, I checked resorts that I've skiied in America, Canada, New Zealand, Japan, Argentina, and Europe, and it has accurate description of the resort. It may have some other features that are beneficial, but I need a hill to check them out.
I downloaded the App, and it seems that you cannot change resorts once the geolocation has locked you into your „home“ area or show other lifts/resorts near you? I live in Innsbruck, Austria where there are a multitude of lifts in the area. There is also no help or feedback options within the App, which is frustrating.
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