Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Diabetes Canada · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I can’t download the app without updating my billing information. Isn’t it a free app? I’m doing it to raise money for Diabetes Canada. I’m not paying for the app, that’s for sure.
Will not constantly syn with fitbit
Doesn’t sync with strava after permissions handed over, doesn’t refresh pages properly, just doesn’t seem to do much.
Do your fundraising on the go with the Lace Up to End Diabetes application. Update your page, send emails, and check your progress – all from the palm...