Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Dribba Development & Consulting SL · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Unreliable as it does not update. Trusted it for the last month before I realized it hadn’t updated for...months?
I had to delete because it isn’t accurate. 1 $ to shekels on Kurrency is 3.8, whereas the correct amount for the time I was checking was 3.4... simply not accurate and therefore useless
Kurrency used to be a nice, simple little app that easily allowed for converting world currencies back and forth. However, with the recent 2.0 update, the app has become overly complicated, as you now have to add the currencies of different countries to a list and then juggle them around to get different conversions. Also, the new color scheme is gaudy at times and hard to navigate at others. This definitely feels like an update where the developer felt like they had to justify a major version number advancement, but all that resulted is a worse experience for the end user.
++ More than 120.000 downloads on the first 2 weeks! Thanks a lot! ++ ++ Featured in 'Best new apps' category in 30 countries. ++ ++ Featured in 'Desi...