Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Know the Truth · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The main reason I downloaded this app was so that I would have access to full sermons. With the recent update that ability has been taken away. Now the app doesn’t offer anything more than what I already have access to via Apple podcasts. It was much better to not have a sermon interrupted in the middle like is done for radio. Also, I cannot chose what series to listen to any longer. I really enjoyed being able to binge a series when I go on long trips. This change has made that very difficult. I’m disappointed because now this app is of no use to me.
App- Very friendly, Easy to Use. Sermons - Pure God’s Word. Church - with Leadership that loves & Honors God’s Word and lives exemplary lives. I been part of this church for over a decade and gone through Ups and Downs and I saw God’s word as Final authority. Thou unpleasant for my flesh, I praise God for people that stood up to serve Him and do what they are Called to do. I thank God daily for His Body at Kindred Community Church & It’s Leadership and for the rest of my life I will forever be grateful.
Having the app makes it so much easier to access the sermons and to follow what the ministry is doing. Love it.
Know The Truth is a media ministry that exists to share the Gospel with a world in need of Truth through the preaching of God’s word. Through biblica...