Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Denise White · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Love it
It’s great to reminisce, and I hope they continue to develop this app, and keep KKDJ alive. For now, it’s only good for about 40 minutes, and then they loop the music. I love “FM” by Steely Dan as much as the next 70’s kid, but I don’t want to hear it 3 times in 2 hours.
The Greatest station in Fresno. I love that KKDJ Fresno plays The Grateful Dead.
KKDJ Fresno is home to the valley's next generation of Classic Rock. Since it's sign-on in April 20, 2018, KKDJ took the whole town by storm with inno...