Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ozan Kasikci · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Stuck can go any further. Boat won’t unlock. PLEASE FIX IT!!
Maxed everything within 30 minutes and although the boat is available. You can’t buy it so you’re stuck with no more upgrades.
Please give update soon so i can use the ship. Right now ship is not unlocking 😕
You are the king of a tiny town now! Fight with enemies, hire new workers and upgrade your village!