Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kiddoware · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded the baby rattle game by the same developer, and was forced to download this app in order to get the space rattle in the other app, and didn’t even get it after I downloaded! The rattle game was at least cute but I’d rather they have an option to pay for the space theme than have to download some random junk that you don’t even want. I just want the dang space rattle. 😭 how is making me download random junk helping you more than me giving you money?!
Do not waste your time with this app. Does not play videos from your library, only the picture video library. All videos from their "free" section (which all say 5 day free trial) play with no sound. No support at all, just a horrible app all the way around. Big on promise but falls very short on delivery.
I love the concept, but it's looking at the camera roll instead of the videos. If I can't load videos this doesn't have much point.
“An easy to set up and use YouTube and videos player for parents and kids alike!” There are lots of kids apps with parental controls on the app store...