Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Angela Reed · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I am an SLP and use this app with many of my elementary students. I also use it with some of my high school kids with cognitive impairments. They love the reinforcer that plays when they get all of the questions correct. I also like that the stories are able to be used by my high schoolers. Many reading passages on the lower levels are very cartoonish and immature. I just hope that a new app will be added soon for the next level of stories!
I use this app with kids I tutor and really like it. I'm glad they came up with another level. I do wish the passages were longer and the questions more challenging. There are a few typos but they keep the kids on their toes.
My entire family loves this app!!! The celebration for a perfect score is very cool and reinforcing for my 8 year old (rapping penguins and a great beat, hilarious!:) and the visual presentation of the reading is not overwhelming. The reading material is great and has a nice variety. I highly recommend and am anxiously awaiting the 3rd grade version!!!! Thank you for making reading more fun and motivating to my active little man!!!!!
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