Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MLive.com · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I like being able to choose which day’s paper I want to read, as sometimes I miss a day, and want to read in order. It’s easy to navigate the articles, and I can zoom or diminish as I need to.
The latest update of this app includes a long-overdue UI update which drastically improves the user experience. Prior to this update, the Gazette app was easily the worst app I still used daily. I value the local news this paper provides, and now it’s so much easier to see past the interface and see the content. Plus: no crashes since installing, uninstalling, reinstalling, and logging back in. Thanks to the coders who found a way to get the medium out of the way of the message.
When I select the Digital Edition, almost invariably it pops up a screen that says I don't have a paid subscription. I close that screen and it reloads the live news. I select the Digital Edition again and the same screen pops up again. When I close it, it usually loads the Digital Edition - but not always! This is a REALLY irritating bug/behavior. I wish it would be resolved! UPDATED JUNE 2019 Even after a software update, this continues to be a problem! 2nd time in the last 3 or 4 days. IS THERE A SERVER PROBLEM THAT NEEDS TO BE RESOLVED????? I am not getting that which I have paid for!
Welcome to The Kalamazoo Gazette new Online Newspaper app! Dive into the newspaper anytime, anywhere. Keep up with award-winning local news, daily fea...
| Name | Price | Type |
|---|---|---|
| Kalamazoo Gazette Subscription (Monthly) | $24.99 | Monthly |