Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Blake Shaw · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Fractals are so magical, and this app brings them to life. Now I have an amazing lock screen image!
Gorgeous easy to use app. Makes very pretty and very nerdy iOS desktop images!
This app is so intuitive and easy to use, I find myself getting lost in each new pattern. I especially love the color button, and already “found” my new lock screen background.
Explore beautiful fractals from the Julia and Mandlebrot sets, zoom infinitely, change their colors, and save them as backgrounds for your iOS device.