Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Taro Horiguchi · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Very straightforward vocabulary app with specific chapters you can choose from. I love that it’s not trying to spin on the “gamification” apps like duolingo and such. It’s a simple format and very helpful in my opinion. You study, you test reading and writing, pass and move onto the next chapter. The reason it’s not a five star is because I just don’t like the look of the app and it’s a little clunky but aside from that, no ads, free, honestly this is a 95/100. Good job.
"Understanding words means understanding Japanese" is the concept behind this app. Of course, knowing words alone is not enough to speak Japanese; stu...