Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Thuy Duong · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I was not impressed with this app. Firstly, you have to download each chapter of the book you want to read and it is “space” consuming on your device. Secondly because when you are taking advantage of the audio book feature it will not just play the whole book. You have to go back to the chapter menu and select the next chapter. Lastly, I am upset because Pride and Prejudice only has the first chapter with the audio book. None of the other chapters would play the audio. All in all, a waste of money
This app combines Jane Austen's famous novels with professional human narration. You can both read and listen to your favorite novels. The app will...