Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Cheng Huang · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have been using this app for my personal to-do list and have been generally impressed. The positive affirmation effect when completing an item is wonderful! My 2 quirks that would make it 5 star if the functionality was an option are: 1) Being able to edit a task after it’s been created. Having to delete & start over on an entry is a bit annoying. 2) Being able to set a repeating task for items that are more routine. I would love to use this for our family’s summer chore/task list with our kids (the color coding is great!) … but will need to go a different route so I don’t have to enter all the tasks day by day. I love the simplicity of the layout and clean design, though! Looking forward to future updates!
The story started from my friend. One day, my friend told me there is no good reminders unless it costs or has many ads. Well, as a programmer friend,...