Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sven Gartz · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app could be a lot better. Instead of searching for airports,why not just browse by country or even continent or something. Also, many airports here need updating... I checked with current specs and some airports are way off. If you want to waste valuable space on your iPod this is the app for you. They should pay you to get this app.
Operationally, iPorts works as advertised and seems to be well designed but I agree with stagpilots comments--the airports data presented is old (years in some cases). I checked 10 airports that I know and 7 of them need updating. I'd also recommend a plain language decode of the Metar/TAF function.
This app is okay. But it need some more features like the whole airport diagram, and it's information of gates and airlines too.
Show basic information and location on the map of major and mid large airports worldwide. Stay tuned for more features coming ...